Last week, the debate over how Longwood University will weather state budget cuts while remaining a competitive, competent institution caught the attention of the student body.
One Facebook group titled Education Before Athletics has a membership — as of this writing – of 453 members, composed of students, student athletes, professors, and alumni. The argument is over whether Longwood athletics should remain at a Division I level, a frustrating thing to argue, especially when it’s revealed that this was never proposed by anyone in a position of authority.
What was proposed, in the Resolution on the Longwood University Budget put forth by Academic Advisory Committee, was that “ tuition increases in FY2011 be made cost-neutral to students through a reduction in the Athletic component of the Comprehensive Fee, and that other components of the Comprehensive Fee remain level-funded.”
We believe this is a logical choice that should be considered by President Comier, Dr. McWee, and the Board of Visitors. We do appreciate the contribution of Longwood athletics, which has performed well in Division I, finishing the 2008-2009 academic year with a cumulative win percentage just under .500. However, we fear that Longwood’s already tenuous reputation as an academic institution will suffer huge damages if professors and other essential faculty are made to suffer the brunt of the budget cuts.
In the presentation given by Dr. Brian Bates on behalf of the AAC, a number of worrying facts were presented:

Slide 17: Longwood's tution and comprehensive fee has been consistently higher than peer institutions

Slides 21-22: The athletic portion of the comprehensive fee has swelled from 32% to 48% in seven years.

- Slide 20: Athletics make up 22.5% of the total fees you pay to Longwood.
The presentation goes on to propose that the comprehensive fee be scaled back in order for Longwood to remain competitive. It says “The only area within Comp Fee that has seen meteoric growth is the Athletic budget.”
It then demonstrates the maintenance of comprehensive fee that would be cost-neutral to students, and keep Longwood competitive amongst peer institutions. The penultimate slide ends with a plea by the faculty:

What the hell is the core mission of Longwood? Is it to have, above all, a ballin’ ass athletic program that will spread the good news of our pretty little school in Farmville?
No. It’s this:
Longwood University is an institution of higher learning dedicated to the development of citizen leaders who are prepared to make positive contributions to the common good of society. Building upon its strong foundation in the liberal arts and sciences, the University provides an environment in which exceptional teaching fosters student learning, scholarship, and achievement. As the only four-year public institution in south central Virginia, Longwood University serves as a catalyst for regional prosperity and advancement.
Approved by the Longwood Board of Visitors, July 1997.
“…exceptional teaching fosters student learning, scholarship, and achievement.” Meaning, the Longwood BOV purports to care about the education of its students, all of its students. The Mission has nothing to do with the extracurricular and everything to do with the curricular.
As well it should: Longwood’s ”brand” is staked on the quality of the students it produces, not on how many times our name appears on the ESPN. Having a strong academic product to back the brand is the only way to grow. Schools with prominent athletic programs almost always have a supportive alumni base; students are not leeched upon in the name of athletic glory. Instead, happy graduates donate to their Alma Mater.
Will our athletic program lose its Division I status if their portion of the comprehensive fee is reduced? We don’t know. Possibly. But we feel that seeing Longwood lose its Division I status is a much more preferable alternative to seeing professors, those who are here to serve all students, not just the athletes, lose their jobs because of budget cuts.